French Pop Up Operation at Hyundai Department Store

Seize this unique chance to exhibit your French products at Hyundai Department Store COEX!

From May to August 2025, FKCCI and Hyundai Department Store COEX will co-host a large-scale French-themed event celebrating French culture and lifestyle, covering gastronomy, fashion, and art. The event will cover all floors of the department store, complemented by a dynamic promotional campaign aimed at enhancing French visibility in Korea. To bring this project to life, the FKCCI is assisting Hyundai in selecting brands from the art, fashion, home goods, cosmetics, and F&B sectors to showcase at the Hyundai Department Store COEX. Contact us now to be part of it!

FOR WHO? 

This project is tailored for French brands across various industries, including food and beverage, cosmetics, fashion, and more, that are seeking to enter the Korean market or further establish and expand their presence by leveraging a high-visibility platform and strategic partnerships.

WHAT'S INCLUDED? 

The French-themed event at Hyundai COEX will include:

• A co-created branding and storytelling initiative by FKCCI and Hyundai

• Full logistical support (installation, security, visitor flow, staff) handled by Hyundai

• Event experience design and in-store branding developed by Hyundai

• Dedicated spaces for cultural events, conferences, and networking at no cost

• Extensive promotional outreach via FKCCI and Hyundai’s platforms

• Social media and press coverage driven by FKCCI

• Joint post-event evaluation by both FKCCI and Hyundai

This event is a unique opportunity for French brands to showcase their expertise, gain market traction, and connect with key industry players in Korea.

Apply

PRACTICAL INFORMATION

DATE l May - August

TIME l 10:30 - 20:00

VENUE l  Hyundai Department Store Trade Center Branch | 517 Teheran-ro, Gangnam District, Seoul

CONTACT

Sunju MOON, Business Development Project Manager: s.moon(@)fkcci.com

Modalités d'accès