Actus des entreprises • Services
Global Cosmetics Cluster Europe chooses FKCCI for Korean cosmetics market discovery mission
Amidst Korean cosmetics market’s ever-growing vitality, FKCCI supports GCC.EU members in strengthening their presence in the peninsula.
The Korean cosmetics market is thriving. Ranked 9th largest cosmetics market worldwide and worth $12 Bn, it has not ceased to expand in the last few years, carried by K-Beauty trends and Koreans’ growing interest for foreign beauty products. Its remarkable vitality allowed the country to become a crossroads for cosmetics trade – crossroad in which European countries play a major role.
In this context, Global Cosmetics Cluster Europe (GCC.EU), a group of European cosmetics clusters gathering French, Portuguese, Spanish, Romanian, Italian and Turkish actors, has chosen the French Korean Chamber of Commerce and Industry to help its stakeholders strengthen its presence in the peninsula.
From May 22nd to 27th, FKCCI and its partner Korean beauty cluster IBITA will thus welcome about 40 GCC.EU representatives and members for a learning expedition aiming at deepening their operational knowledge of the Korean market and meeting local key players. Participants will have the chance to partake in conferences on Korean market trends, retail tours, B2B meetings, and visits of R&D centers and main retail channels, to better learn how to benchmark and promote in Asia.
Last but not least, the one-week-long mission’s highlight will be the cluster’s participation to the 36th edition of Korea’s most renowned beauty exhibition, COSMOBEAUTY SEOUL 2022. GCC.EU members will be able to promote themselves and their products with a booth, to network, to take part in professional seminars on cosmetics innovations between France and Korea, and to identify business opportunities, in one of Asia’s most anticipated beauty events.
Stay tuned to know more!
